Spotify Markets and Subscriber Growth – Marketing

•Implement and roll out the growth strategy with the goal of driving subscriber growth in South Korea market •Engage free users and convert as many as possible to paying subscribers •You will implement marketing campaigns on owned media channels to drive subscriber growth across the Spotify Premium portfolio and/or engage current free users •Partner the team during brainstorming to planning, briefing, asset creation, asset trafficking throughout owned channels (email, in-app notifications, etc.), campaign analysis, and overall project management •You should understand customer, industry, and competitor trends/behaviours within the region •Additionally, you will optimize subscriber growth along the whole conversion funnel – from direct marketing to conversion, migration and retention •You work with global internal teams and selected external partners to drive those initiatives •You will work closely with other teams, such as consumer marketing, artist and label partnerships teams